‘Vision Driven Strategy’ Archives
Using Social Media the Starbucks Way
“This was not marketing channel, but as a consumer relationship-building environment.”That was a quote from Chris Bruzzo VP Brand content/online for Starbucks talking about their phenomenal social media strategy in a recent article in Advertising Age titled [Read More]
The Future Of Organizational Development
As business continues to change and morph in this new economy business practices have been slow to keep up. Organizational development practitioners are coming to the conclusions that in order to continue to provide value to their companies and clients old theories and [Read More]
